Crowdfunding can change the world. Jim Fullalove with Therefore.com just did it. His team needed to find a way to bring light to under develped parts of the world. Batteries and Solar weren't going to work, so his team developed the Gravity Light.
But to bring it to market, to make this very cool idea a reality, they needed a bit of funding. They turned to Crowdfunding as a way of raising the money. And they succeeded nicely raising approximately $400,000.
I had a chance to connect with Jim in his London offices to talk about the impact Crowdfunding has had on their ability to bring this very cool light to the world.
Listen in as Jim and discuss his IndieGoGo project